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Betasoft Solutions

Betasoft Solutions

Software Company

Overview & Brief

Betasoft is an industry leader in the field of print management and data capture solutions.

Recently they launched their SharePortal Suite, which provides functional modules that aid businesses with digital transformation.

They needed an extensive marketing plan to accommodate this exciting new launch, with clear definable goals that could help them bring their new products to market.

How we helped

Marketing Mavens enacted the action points that we identified in the marketing plan.

Initially, our focus was on adding the new SharePortal pages in a consistent layout, along with the development of a user-friendly website experience. We also created high-value downloadable content to increase micro-conversions and put together infographics in line with the new brand. Additionally, we are assisting with the managing of social channels and writing SEO-optimised blogs.


In the first 3 months we achieved the following:

  • 64% increase in total traffic.
  • Nearly 50% of total traffic now comes from organic traffic.
  • Total Google Rankings for focus keywords increased 312%.
  • Ranked pages on Google increased 214%.
  • Total Visibility score on Google increased from 6.2% to 26.9%.

Do You Want To Grow Your Business?

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