The Benefits of Working with a Google Partner Agency
Achieving success in digital marketing requires strategic partnerships. One such partnership is with a Google Partner agency. Having the right partner can […]
What you need to know about marketing to Generation Z
Gen Z marks the generation born between 1997 and 2012 and are between the ages of 6 and 24. Globally they are […]
How Videos Can Improve Your Email Marketing
87% of marketers rely on video. Adding video to your emails can improve open and click-through rates. Read below to find out […]
12 Random Facts About Marketing Mavens
I was recently challenged by Venti Comms to do a blog on 12 Random Facts about Marketing Mavens. Well as I am […]
What Are Long-Tail Keywords?
Using long-tail keywords in your URLs, content, page titles and met descriptions is a practice that the majority of content marketers are […]
5 Benefits of Marketing Automation Software
Automation software can provide digital marketers with a competitive advantage over their competition. Using the software can save time, money and […]
How to create engaging emails
Email marketing is a good way to connect with people. Emails can be inspiring for your audience and if done right can be […]
7 Simple Marketing Personalisation Ideas You Can Implement Right Away
If you use Netflix or Amazon, you’ve seen how easily personalised user experiences make it for users to take advantage of a […]
How Does Brexit Impact Your Marketing?
The Impact of Brexit on your Marketing Brexit will have an enormous impact on UK businesses, which has sparked some panic over […]
4 Things You Didn’t Know About SEO
The search engine market is always transforming but effective SEO is always the most effective way to continuously drive traffic. SEO works […]
Get More Conversions with These 5 Simple Tricks
Get More Conversions with These Simple Tricks Every website business dreams of constant traffic – particularly the type of traffic that rushes […]
7 Football Tips That Save You Money on Google Ads
7 Football Tips That Save You Money on Google Ads It’s all kicking off these days with the Champions League, Europa League, […]
How to Market Without Selling
How to Market Without Selling Marketing to your audience without bombarding them with sales gibberish When was the last time you bought […]
Best Marketing Strategies For Different Generations
Generational Marketing: Understanding Different Age Groups and Their Preferences Recently, I made a joke in work about the popular TV show […]
Does a Black Friday Sale Devalue Your Brand?
It’s that time of year again. Enormous sales banners are hastily plastered all over the high street shopfronts, promotional emails flood your […]
How Not What To Write Like
Writing meaningful content If you’re writing content as a business or a brand, you’ll soon discover that you don’t write content just […]
Digital Marketing in 2017
This year has seen some big shifts in marketing trends. We saw many businesses go digital while traditional marketing remained stagnant. What […]
How To Be Remarkable In Marketing
In 2003, Seth Godin talked about the TV industry complex where companies spent millions on advertising. He said that this type of […]
How To Beat Your Competition With Digital Marketing
If you are like me, you would have been taught marketing, now called traditional marketing, (i.e. advertising/sales promotion/PR). It historically placed a […]
Which Is Better – Quality Leads or Quantity of Leads?
Often I hear from clients or sales teams the question of which is better; lower better quality leads or quantity of […]
Video Marketing: You Should Have Planned It First
If you are starting to consider video marketing, you may have read things like, “up to 50% of marketers will increase their […]
What Is A Persona?
If you are having a tough time coming up with the right copy for the headlines, content for the rest of the […]
Shopping Has Changed… Has Your Online Marketing?
Buyers shop and learn in a whole new way compared to the past, so marketers need to adapt or risk extinction. People […]
14 Things We Hate About Websites
Pop-up Ads Everyone hates pop ups, it is disruptive marketing. The purpose a visitor is on your site is to find out […]
Interruptive Marketing Versus Inbound Marketing
So, you are a business owner and you need sales. It doesn’t matter what you are selling; widgets, haircuts, software or websites […]
Best Inbound Marketing Software
Traditional marketing is becoming less effective because it interrupts people as wells as not being as cost effective. CEOs demand return on […]
5 Ways To Gain Customers Trust With Content
Do you Know How To Build Compelling Selling Proposition? We do…. Fear. Many of us have, at one time or another, […]
